PURPOSE
Increase retail sales of a consumer packaged good by using it as a visual target that launches the special appearance of a celebrity hologram, thereby making access to the retail product imperative to continually trigger the experience. Leverage the celebrity experience to cross market a related product.
CONCEPT
Sizzle provides a host of augmented reality celebrity holograms for the promotion of all different types of businesses, destinations, and experiences. These celebrity holograms can be triggered by scanning a package that connects to the AR Experience in Sizzle. Turn an iconic consumer goods package into a permanent iconic portal to entertainment found nowhere else, to ensure that millions of additional products are purchased to be retained for their trigger value to be scanned in Sizzle and launch this unique new experience portal. Leverage the container to deliver one of a kind command performances by the brightest stars and entertainers. Then make an offer for a pair of sports shoes bearing the celebrity’s name, or similar.
COSTS
Monthly Cost: Pick the monthly program, Start Up, Enterprise, Premium or Custom that is appropriate combination of Sizzle Offer Engine™ functionalities for your company or organization.
Additional Hologram Costs:
All of the hologram expenses can be produced by your company, if you have the programs, knowledge and resources, so that you do not incur needless expense. The details for preparing a Sizzle hologram may be found on your dashboard.
There are many services that will record people on a green chromakey background. The prices for this kind of simple shoot will vary considerably. Wedding videographers will be able to add this service to their celebration packages.
Once the project escalates to something more professional and complex, then a good rule of thumb budget would range between $7500 to $20,000+ depending upon what that production requires. This includes everything except the talent, wardrobe and props. It does include: Studio, lights, camera, make up/hair, director, director of photography, 2 assistants, sound person/equipment
Post production on a project for SizzleFX can be very simple, or very complex, predicated upon elements that are composed into the shoot. A person standing there, talking, is inexpensive. But making that person beam up like Star Trek from the ground up, adds a layer of animation, as does any other element, animation, special effect, or other things that may be asked to supplement the original video. These must be quoted separately per a breakdown of requirements.
As an option, you may gamify the experience. Populate game with 10 prizes and 10 offers – No charge if you perform these tasks yourself, or if you prefer, Sizzle concierge will do this for you for $50 per prize and $50 per offer (minimum 10 prizes and 10 offers required)
Additional prizes or offers after first ten in each category are free if you add them yourself and cost $35 ea. for Sizzle Concierge to upload them for you.
10% Sales Commission on all sold items or $0.25 per clickthrough to Amazon, Shopify, ETSY, Ebay and other 3rd party marketplaces
IMPLEMENTATION
3 Easy Steps
- Click GET STARTED below to log-in/create an account and select this category on the Sizzle dashboard
- Upload your offers, prizes and branded game artwork following the technical specifications provided on the dashboard
- Set the parameters of your game, contact Sizzle for custom programming (allow 4- 8 weeks) and launch
Sizzle away
DISCLAIMER
Mocked up visuals are for illustrative concept purposes only. No direct relationship with Pepsico, Gatorade, LeBron James, The Lakers, NBA, NHL, Connor McDavid and Sizzle is intended or implied. Trademarks are property of the original trademark holder.
For illustrative purposes only. No relationship between Sizzle and the brands on this page is intentional or implied. Trademarks belong to the original trademark holder.
